Bright House Networks to Carry WAPA America ProgrammingAgreement Establishes Platform for Retail Devices to Receive Interactive Cable Services
St. Petersburg, FL – (June 9, 2008) – WAPA America today announced that it has entered into an agreement with Time Warner Cable (NYSE: TWC) and Bright House Networks to carry its programming. The terms of the deal were not disclosed.
WAPA America originates from Puerto Rico and contains the best programming of WAPA-TV, Puerto Rico’s leading broadcaster, plus unique offerings for the U.S. market, such as exclusive rights to the Puerto Rican Professional Basketball League. WAPA America broadcasts Puerto Rico’s most popular entertainment programming, including SuperXclusivo, the highest rated local program in Puerto Rico, and over 40 hours per week of local news. In addition, WAPA America will be the exclusive Spanish-language broadcaster of the New York Puerto Rican Day Parade and the Miss Puerto Rico Pageant in September.
WAPA-TV is a portfolio company of private equity firm InterMedia Partners, headquartered in New York City.
Jose Ramos, President of WAPA-TV said, “We are delighted to be launching WAPA America with Time Warner Cable and Bright House Networks and look forward to serving their Hispanic customers with the best in Spanish-language programming. We plan to be a vital part of their extended communities. “
Mike Robertson, president of Bright House Networks Tampa division said, “Bright House is committed to ensuring that our Hispanic customers receive culturally relevant, family-oriented content in Spanish language.”
About InterMedia Partners, L.P.:
InterMedia Partners is a private equity investment firm that makes investments in media companies. Currently investing its seventh fund, InterMedia is focused on media content catering to underserved audiences.
About Bright House Networks (BHN)
Bright House Networks is the nation’s 6th largest MSO with 2.4 million customers in several large markets including Bakersfield, California; Birmingham, Alabama; Detroit, Michigan; Indianapolis, Indiana; Orlando, Florida (Central Florida Division) and Tampa Bay, Florida along with several other smaller systems in Alabama and the Florida Panhandle. The high-growth Tampa/Central Florida markets are contiguous and form one of the country’s largest cable clusters. BHN’s corporate locations are in Syracuse, New York and Orlando, Florida.
Contact WAPA America: Bob Davis
212-503-2857
bdavis@intermediaadvisors.com
Contact BHN: Joe Durkin
727-329-2926
Joe.durkin@mybrighthouse.com
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